Market Entry Strategy

Over the years, Albars Corporate Finance Consultancy has assisted clients across a broad range of industries to build a robust strategy that maximizes the chances of success when entering the Turkish market. Considering the different risks involved (i.e. inadequate market knowledge), and taking into account the timing of entry (i.e. first mover of late entrant), Albars has worked closely with the companies to redefine their value proposition and proposed market entry strategy. 

• Selecting or redefining business model and value proposition
• Analysis of most convenient market entry options, including:

              -    Distribution & Exports
              -    Licensing & Franchising
              -    Joint ventures & Partnerships with Turkish companies
              -    Acquisitions
              -    Greenfield Investments

• Development of a detailed implementation plan based on the selected market entry option